by EricaLerman | Jun 27, 2019 | Tools of the Trade, Website Development
Having your website hacked is probably one of your big business fears. I totally hear you, the idea of someone invading your digital privacy and messing with your stuff is infuriating. Not to mentioned that it can have direct financial ramifications on your...
by EricaLerman | Sep 3, 2018 | Tools of the Trade, Website Development
Flexibility WordPress WordPress is extremely flexible and it’s probably one of the main reasons why people choose it over Squarespace. If you need to build a webstore, a portfolio site or a blog, WordPress can be the right choice. You can basically create almost...
by EricaLerman | Oct 7, 2016 | Social Media, Tools of the Trade
I have always loved Pinterest. I mean, really, who doesn’t love ogling over perfectly crafted holiday decorations, delicious looking baked goods or that perfect pair of pumps?!? But, as an entrepreneur, this is the first time I have had to use Pinterest for...
by EricaLerman | Oct 4, 2016 | Social Media, Tools of the Trade
FOR SAVING TIME WHILE MANAGING SOCIAL MEDIA POSTS Hootsuite: Most people have heard about this tool already, but it still deserves a shout out. I have connected my facebook and twitter accounts to it, and through the dashboard I am able to comb through content as...
by EricaLerman | Sep 6, 2016 | Online Marketing Tips & Tricks, Tools of the Trade
Find gorgeous, royalty-free photos and start kicking your website and social media up a notch istockphotos and Getty Images used to be the only players on the digital photography block. They merged not too long ago and now monopolize the pay for photo market....