by EricaLerman | Jan 16, 2019 | Social Media
With the amount of social media platforms out there for you to be participating on growing by the day, it’s no wonder that many entrepreneurs feel stressed when it comes to their social media strategy. Though not to worry, there are somethings you can do to...
by EricaLerman | Dec 12, 2018 | Social Media
Discount or promotion Ask a question to your audience Inspirational quote Share what you are reading right now Share a tip or trick A day in the life post Testimonial quote Answer a customer’s question Highlight a new product or service Infographic Long...
by EricaLerman | Oct 18, 2016 | Social Media, Tutorials
I spent the better part of my afternoon trying to implement multiple images for Pinterest to pull. I thought going into it that it would be an easy enough task. Goal: Have 2-3 images to pin to Pinterest to see which performs best. Images should not appear in the...
by EricaLerman | Oct 7, 2016 | Social Media, Tools of the Trade
I have always loved Pinterest. I mean, really, who doesn’t love ogling over perfectly crafted holiday decorations, delicious looking baked goods or that perfect pair of pumps?!? But, as an entrepreneur, this is the first time I have had to use Pinterest for...
by EricaLerman | Oct 4, 2016 | Social Media, Tools of the Trade
FOR SAVING TIME WHILE MANAGING SOCIAL MEDIA POSTS Hootsuite: Most people have heard about this tool already, but it still deserves a shout out. I have connected my facebook and twitter accounts to it, and through the dashboard I am able to comb through content as...